Another Score for Advertising


Chusid Associates has been recognized for excellence in advertising. 

An ad we designed for Ceilings Plus has been honored as a TOP 50 award winner by Architectural Products.  Every year, the magazine tracks the number of reader requests for product literature resulting from each ad and editorial mention that ran in the previous 12 months (10 issues Sept 2010 - Aug 2011).  There were over 3000 tracked items, so the top 50 represents the top 1 percent in reader response. 

Giving credit where due:

Client: Ceilings Plus, Nancy Mercolino - President 
Creative: Michael Chusid
Copy: Steven Miller
Photography: Doug Hill
Art Direction: Stephen Klippenstein

Thanks also to Jim Fuhrer, sales rep for the magazine, for procuring the inside front cover position for us.


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Michael Chusid has been a consultant to over 100 successful organizations in the building products industry. He serves an international clientele from offices in Los Angeles, California.
- Marketing Strategy, Start-Up, Repositioning
- Product Development, Testing, Approvals
- Advertising, Public Relations, Online Media
- Promotion, Continuing Education, Trade Shows
- Sales & Technical Literature, Guide Specifications

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